Filt

Filt is an award winning radio production company and one of the larger content producers for Swedish Radio. The sister company, Filt Hinterland, produces sound related material; audio guides, records and commercials. To maintain their journalistic integrity, it was important to separate the two parts of the company.

With Filt I wanted to create a website that was modern but still had an analogue feel to it. We ended up with a solution that featured a movie shot from Filts office as a backdrop and paper textures and scotch tape for the analogue touch. The two parts of the company was illustrated as “back and front” of the webpage, where going from one to the other flips the whole site horisontally. The logo and the several small illustrations were created by the incredibly talented illustrator Maja Sten.